coming home

if you are not shooting what you love, the love of shooting disappears

with Jennifer Tonetti Spellman

NEW CLASS FORMAT: STUDY ALONG

(no teacher interaction until live Q&A) purchase available until 9/3/19

REGISTER HERE ON AUGUST 22ND AT 12 NOON EST!

Class Overview:

This past year I retired the Coming Home class as a ‘live’ class indefinitely. After much thought and feedback I wanted to continue offer all the lessons, the videos and content of Coming Home, so I decided I would offer the class as a study along with a (2) Hour live Q+A early fall. Read on to find out more about the study along class…

When I started as a business 11 years ago, in-home photography was a genre very little photographers explored.

I honestly didn't know what to call what I did when I walked into a client's home and took a photo journalistic approach to capturing them as a family, versus a more directed approach in a location like parks and beaches.  I did do a a handful of location shoots a month as well, but it was in-home that really made my heart skip a beat.

Four years ago I made a move that some would consider business suicide: I dropped all 'location' shoots and went to a totally in-home documentary offering only.

Not only did it work- it rocked. Since then I have been coaching and encouraging students to make that leap- because when you shoot what you love, success and self-fulfillment comes.

Are you thinking of making the switch in your business? Or just starting to turn what you love to shoot into a business and want to know how to go about the in-home approach?

Are you scared to make the switch totally because of issues like indoor light, finding the story, and making your clients feel at ease?

From a business standpoint, are you looking for ways to market this type of session, price it and provide relevant products?

Then Coming Home is just what you need.

What You Will Learn:

  • 'selling' the in-home genre right out of the gate through website and social media platforms

  • branding for in-home with consistency

  • marketing/educating/finding your client

  • pricing for the in-home client

  • building confidence and skills to walk into any home, be it an apartment or sprawling estate and film clients with ease

  • telling stronger stories with your images

  • client relations

  • workflow + editing for in-home sessions

Class Mechanics:

This study along intensive online interactive workshop will include:

  • video lessons from Jenn that coincide with each written lesson presented in the classroom

  • assignments (peer feedback welcome, no teacher feedback)

  • area in the classroom to discuss all you are learning with fellow CHers

  • (1) ‘live’ (2) hour Q+A with Jenn early fall (exact date TBD) for any questions on the class materials

  • a PDF of all the lessons in class will be provided containing all the lessons presented during the course

  • all class members will be invited to join the jts alumni Facebook group

Student Reviews:

“This class was a perfect fit for me. I’ve been photographing in home for a few years and thinking about the possibility of focusing only on documentary photography, but never thought I could make money with that type of photography. And I’ve always been awful with marketing. During the class I completely redesigned my website in a way that truly reflects my voice, learned about how to market for in home photography and got to meet a lot of talented photographer’s. And I can also see how much I’ve grown in these 3 weeks. And there’s Jenn: she’s amazing. Her video and written class are so thorough. If you want to shoot in home, are awful at marketing (just like I was), need to work on a rebranding of your website, I think this class might help you as well.”
Julia Moreira

To read more testimonials from past students go HERE.

Prerequisites:

A website (or website in progress), social media platforms and a DSLR and understanding of manual is best for this class.

Cost:

Silent Seat $100

(PLEASE NOTE: this is a study along class with (1) live teacher Q+A at the conclusion. There will be no other teacher interaction.)

Dates of Next Class:

Purchase available until 9/3/19

Questions:

Please message me with any questions HERE.

REGISTER HERE ON AUGUST 22ND AT 12 NOON EST!