Our biggest business asset as a photographer is your website. It’s where you have the best opportunity to convey your brand message and identity to your audience and convert visitors into clients. It’s your online storefront, and for many of you, your only storefront. It’s often the first impression prospective clients have of you, and unlike social media platforms, it’s something you own and are in complete control of. The possibilities are endless. And yet I constantly hear photographers saying things like:

“I don’t even like looking at my website because it stresses me out.”

“I get a lot of visitors to my website, but no one is contact me. What am I doing wrong?”

“I hate sending people to my website because I don’t feel like it represents me.”

“I feel like my website is a mess and I don’t know how to make it work for me, my market, or my business.”

“People are constantly emailing me asking for information I have on my site, or they seem confused about what I do! What am I missing?!?”

If any of those statements had you nodding along, this course is for you. I’ll help you evaluate, strategize, and execute your brand identity into an online space that is more effective, using research-based techniques, so that your website can finally be the powerful marketing tool it’s meant to be. I’ll teach you the website strategies you’re missing, and help you create a website that is effective as it is beautiful.

You deserve a website that works as hard as you do. Let’s make it happen together in just three weeks. Registration for this class opens on November 28th at 9 am EST.

Kate Densmore instructor of Website Strategy & Design